*7 AI Tools you’ll need in 2026 (Free Guide, Prompts, Workflows):*
Ep. 389
What are the five AI skills every marketer needs to win in 2026?
Kipp and Kieran dive into the top five AI launches and must-have skills transforming marketing in 2026, breaking down what matters amid an overwhelming wave of new technology. Learn more on using Gemini 3 for content remixing and competitive intelligence, mastering next-level image and video creation with cutting-edge models like Nano Banana Pro and Veo 3.1, and the critical importance of automation, agentic workflows, and vibe coding to unlock 10x marketing scale.
Mentions
Gemini 3
Claude Opus 4.5
Nano Banana Pro
Veo 3.1
Sora 2
Timestamps
00:00 Gemini 3 Transforms Content Remixing
04:09 Gemini 3 Video Analysis Tool
09:02 Streamlined Visual Branding with Nano Banana Pro
12:35 AI Video Innovations Surge Ahead
15:34 Mastering Veo 3.1 Workflow
17:59 AI Agents Empower Skilled Experts
20:05 AI-Powered Marketing and Sales Tools
24:57 Claude Code Boosts Productivity
27:35 Future Opportunities and Insights
Host Links:
📲Kipp Bodnar,
📲Kieran Flanagan,
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
About the Show
Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot’s SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
*7 AI Tools you’ll need in 2026 (Free Guide, Prompts, Workflows):* https://clickhubspot.com/fbf
It sounds like marketing teams are exploring more AI tools as things move toward 2026. In my experience with Lifewood work, clean and well checked data helps these tools perform better. One small thing to try is reviewing data across channels. It won’t work for everyone, but it can support steady growth.
One thing I struggled with was consistent engagement across platforms, until I started leaning on AI for scheduling and repurposing. deSHILLER makes managing multiple accounts feel way less overwhelming, honestly.
The part about workflows and agents hit hard… feels like that’s where everything is going now. Not just tools, but actual systems doing the work. Been seeing platforms like Zaturn moving in that direction too.
Been building AI‑driven campaigns for clothing and product brands for a year now, and all the models, subscriptions and pipelines are already sorted on my end. The only thing that still feels like a bottleneck is not having a fellow night‑owl who lives for the next remix or visual tweak the way this video breaks it down. 🚀